Entirely legal. Mostly fruit.

We found a loophole in dessert. The fine print:

  1. You get the sweet thing.
  2. You skip most of nearly all of the calories.
  3. No artificial sweeteners, flavors or colors. None of that.
  4. We start with jam. Toast has been notified.
  5. There is no clause five. We checked.
Coming soon

Exhibit A: the jars.

Three Loophole Foods jam jars on a wooden shelf: Strawberry in red, Mixed Berry in purple and Raspberry in pink, each with a round window in the label where the third letter o would be.
Concept art. The real jars are still being argued over.